AI – Fundy Coast

Metaverse: Augmented reality inventor warns it could be far worse than social media

If used improperly, the metaverse could be more divisive than social media and an insidious threat to society and even reality itself. KEY TAKEAWAYS Social media manipulates our reality by filtering what we are allowed (or not allowed) to see. We live in dangerous times because

November 8, 2021

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AI, Digital Marketing

AI could help advertisers recover from loss of third-party cookies

Options for targeting digital advertising in a way that doesn’t rely on cookies are increasing, thanks to advances in predictive analytics and AI that will ultimately lessen the current dominance of Google, Facebook, and other large-scale content aggregators. Google announced earlier this month that it will no

March 29, 2021

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Telemarketing

PREPARING YOUR CONTACT CENTER FOR THE AGE OF VIRTUAL AGENTS

COVID-19 is making clear to US companies and other firms around the world the need for better cost management in the midst of uncertainty. These past few months, we’ve watched contact centers turn to backup plans C and D as work schedules were impacted by

August 18, 2020

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Telemarketing

The Truth About AI in the Call Center in 2020

The role of AI in the contact center has been a topic that has been brewing in the industry over the past year. The trend I have been seeing is senior executives, senior management, or even the people in charge of budgeting saying, “Let’s just

May 24, 2020

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Articles, Data Marketing, MarTech

AI Ethics: Seven Traps

The question of how to ensure that technological innovation in machine learning and artificial intelligence leads to ethically desirable—or, more minimally, ethically defensible—impacts on society has generated much public debate in recent years. Most of these

March 28, 2019

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Articles, MarTech

Debunking Myths About Artificial Intelligence

Artificial intelligence (AI) has had a dramatic impact on numerous industries in its short life. Some of the most prominent include retail, finance, media, and healthcare. Organizations in developed countries across the world are enjoying the freedom of not having to hire workers to complete

February 6, 2019

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Metaverse: Augmented reality inventor warns it could be far worse than social media

AI could help advertisers recover from loss of third-party cookies

PREPARING YOUR CONTACT CENTER FOR THE AGE OF VIRTUAL AGENTS

The Truth About AI in the Call Center in 2020

AI Ethics: Seven Traps

Debunking Myths About Artificial Intelligence

What are Dark Patterns? How UI Influences Consent and Compliance

Does Your Brand Have an Intellectual Alibi?

Defining the Ideal Lead

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