View All Posts – Page 5

Future-Proofing Marketing with Data Governance: Preparing for the Next Era of Marketing Analytics

With increased data reliance, businesses can no longer afford to put data security on the back burner. Data governance strategies can help control and prevent security threats. Unfortunately, with the constantly shifting data landscape, this can be a tough task to stick to. Today, we

August 22, 2023

0 Comments

Marketing Strategy

The office of the CMO needs a jolt

We’re all familiar with the noxious concept of “shrinkflation.” Products get smaller or worse, but the price remains the same. I fear a similar phenomenon is taking place within the office of the chief marketing officer. Don’t get me wrong. The right CMO is a force multiplier,

August 5, 2023

0 Comments

Digital Marketing

Just Tickle’Em Pink

To be tickled pink is to be overcome with happiness and/or amusement about something that’s happened or is about to happen. This charming idiom adds a dash of colour to your expressions of glee and delight, proving that the English language, like life itself, can sometimes be rosy.

July 30, 2023

0 Comments

Innovation

4 Types of Innovators Every Organization Needs

Editor's Note: Watch our recent interview with Dr Min Basadur How do you identify and empower innovators in your company? Collectively, we have spent over 40 years researching this question. Our research on innovation styles identifies and examines the different preferences and roles people take on when

July 13, 2023

0 Comments

Marketing Strategy

Content Marketing for Private Equity: Creating Engaging Thought Leadership

Private equity (PE) professionals know that engaging their target audiences isn't just about winning new business. It’s also about establishing thought leadership and creating a sense of trust between partners. However, how exactly do you achieve this? Through a powerful yet underutilized tool in the PE sector:

June 28, 2023

0 Comments

Marketing Strategy

Credit Scores and Brand Reputation: How Consumer Trust Impacts Marketing Efforts

As a brand, you need to ensure that your marketing efforts work and build consumer trust. Marketing helps you reach your audience and better sales. However, if you don’t have good credit scores and brand reputation, your marketing efforts may go to waste. If you want

May 10, 2023

0 Comments

Pricing

ICO fines TikTok £12.7 million for misusing children’s data

Date | 04 April 2023 Type | News More than one million UK children under 13 estimated by the ICO to be on TikTok in 2020, contrary to its terms of service. Personal data belonging to children under 13 was used without parental consent.

April 4, 2023

0 Comments

Podcasts

The Complete “How To Podcast” Guide – 2023 Edition

There continues to be an explosion of interest in podcasting… AI tools and new gear makes it ever-more affordable and easy. Personally, I can’t think of a better time for a business (or individual) to create valuable audio and video content in a podcast format. In

April 3, 2023

0 Comments

Welcome To Our Awesome Magazine WordPress Theme

Future-Proofing Marketing with Data Governance: Preparing for the Next Era of Marketing Analytics

The office of the CMO needs a jolt

Just Tickle’Em Pink

4 Types of Innovators Every Organization Needs

Content Marketing for Private Equity: Creating Engaging Thought Leadership

Credit Scores and Brand Reputation: How Consumer Trust Impacts Marketing Efforts

ICO fines TikTok £12.7 million for misusing children’s data

The Complete “How To Podcast” Guide – 2023 Edition

Copy KitKat on your quest for ‘double D marketing’

Protecting Your Marketing Realm: 7 Ad Fraud Prevention Tips for Marketers

The Impact of Digital Marketing on Employee Engagement and Internal Communications

About Us

Free Your Creative Side using Elated Themes

Promoted Post

Recently Commented

Instagram Stream